Albert Watson. Frozen
The KUNST HAUS WIEN shows for the first time in Austria a retrospective exhibition of 130 works by Albert Watson.Albert Watson has made his mark as one of the world's most successful fashion and commercial photographers during the last three decades, while creating his own art along the way. Over the years, his striking images have appeared on more than 250 covers of Vogue and have been featured in countless other publications, from Rolling Stone to Time to Vibe - many of the photographs iconic portraits of rock stars, rappers, actors and other celebrities. (He was the official Royal Photographer for Prince Andrew's wedding to Sarah Ferguson.)
Albert Watson also has created the photography for hundreds of successful advertising campaigns for major corporations, such as the Gap, Levi's, Revlon and Chanel, and he has shot some 500 TV commercials. All the while, he has spent much of his time working on his own art, creating stunning images from his worldwide travels, from Marrakech to Las Vegas to the Orkneys.
Born and raised in Scotland, Albert Watson studied graphic design at the College of Art in Dundee and film at the Royal Academy of Art in London. Though blind in one eye since birth, he studied photography as part of his curriculum. In 1970, Albert Watson moved to the United States with his wife, Elizabeth, who got a job as an elementary school teacher in Los Angeles, where he began shooting photos, mostly as a hobby.
Later that year, he was introduced to an art director at Max Factor, who offered him his first session, from which the company bought two shots. Albert Watson's distinctive style eventually caught the attention of American and European fashion magazines such as Mademoiselle, GQ and Harper's Bazaar, and he began commuting between Los Angeles and New York. In 1976, he landed his first job for Vogue, and his move to New York in the same year shifted his career into high gear.
Despite the enormous stress from all of his commissioned assignments, Albert Watson devotes much of his time to extensive personal projects, and he has published two books, "Cyclops" and "Maroc," and is working on a third, "Shot in Vegas," due out in 2006.
Albert Watson has always been a workaholic. The archives at his studio in Manhattan's West Village are filled with millions of images and negatives, on which world-famous magazines and companies can be read. His huge studio, also used as a personal gallery, is filled with extraordinarily large-format photographs taken in Las Vegas. At first glance these landscapes, interiors and portraits take the viewer by surprise with their soft, filtered range of colors. But even in his new creations, he stays true to himself. The photographs create an aura that takes the viewer into the image but simultaneously demands a reverent distance.
Albert Watson's visual language follows his own distinctive rules and concepts of quality. With their brilliance, urgency, even grandeur, his photographs stand out so clearly against the world of today's images. His way of lighting subjects, especially the fetish objects and portraits, creates a nearly meditative atmosphere in the photographs.
Without a doubt, Albert Watson is an artist who greatly enriches our perception by his unique photographic view. Though the wide variety of his images reflects an effortless versatility, they are nevertheless identifiable as Albert Watson photographs by their sheer power and technical virtuosity – whether it's a portrait of a Las Vegas dominatrix or a close-up of King Tutankhamen's sock. This single-minded commitment to perfection has made him one of the world's most sought-after photographers.